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TOMS - Fashion-footwear - Venice (US)

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WHY IS THIS SHOP INTERESTING TO VIEW?

TOMS has taken some of its "One for One" footwear and eyewear offline in an inviting flagship space that triples as a retail shop, cafe and creative venue.

 

The store has been masterfully decorated with a warm, rustic hand highlighting the shoes, shades and apparel while incorporating the company's philosophy. Collages of giving and travel along with fact-giving index cards adorn the walls, as do projected TOMS videos.

 

There's a counter selling coffee by Caffecito, juice drinks from Pressed Juicery and kabocha squash loaf and other nibbles from Valerie Confections, all three L.A.-based purveyors. The backyard with artificial turf, benches and a free-standing fire pit is available for use by nonprofit groups. And a book exchange, free Wi-Fi and board games encourage hanging out.

 

Additionally, while the store features the full variety of TOMS footwear for men, women and kids along with TOMS' eyewear collection, it focuses on unique offerings. The community meeting hub will also host music performances, craft classes and movie screenings.

 

1334 Abbot Kinney blvd
CA 90291 Venice
United States
www.toms.com
year renovation: 2012
surface: 200 m²
updated: 05/2014

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