You are here

PUMA - Fashion-footwear - Osaka, Chuo-ku (JP)

  • PUMA
  • PUMA
  • PUMA
  • PUMA
  • PUMA
  • PUMA
  • PUMA
  • PUMA
  • PUMA
  • PUMA

WHY IS THIS SHOP INTERESTING TO VIEW?

The interior and exterior architecture of the PUMA brand store speaks with a homogenous voice, uniting the concepts for three different brand lines. As a result the store has become a landmark on the retail horizon of Osaka.

 

The design unifies an intelligent yet simple retail concept with the sport-lifestyle brand’s spirit, integrating local references and offering PUMA’s clients a joyful shopping experience. More than a shopping space, this brand store is also a social and cultural meeting point with a special rooftop area designated for performances and sport events.

 

The façade is light, made out of meshed metal baffle allowing daylight to enter the store. At night, the interior lighting beams out, illuminating the street and giving a sneak preview of the shop’s inside during closing hours.

 

The interior design unites the individual brand lines for sportlifestyle, performance, and black label. An impressive, cone-shaped staircase in the centre of the store with a red brand-wall in its back, is the eye-catcher making a strong brand statement. It draws attention not only to its design but above all to the footwear tribune at the base of it. The “stage” continues as a footwear catwalk stretching across the entire groundfloor, which is also home to the sportlifestyle product line and black label. With a very light and flexible design, the use of materials such as black steel, plywood panels combined with re-used gym flooring elements and the mixture of matte and high gloss surfaces, the black label area carries a visible sports heritage.

 

The first floor is dedicated to the performance area. Here, the nature of performance is visible and perceptible throughout. The design for this area is even more flexible and functional, using more technical materials such as stainless steel or perforated metal insilver grey. A catwalk area runs across the entire performance floor with a stage in the centre of it and leading towards the footwear focus wall.

 

The upper level creates an open space for performances and sport events.

 

Generally, shopping at the new premium store is above all an experience and in line with puma’s philosophy an active interaction with the brand. Whether creating their own customized sneakers at the puma factory, engaging with puma’s sustainable actions summarized in the sustainability journey or enjoying the online experience via iPads, clients shall be surprised, entertained and given opportunities to identify with the brand.

 

1-5-4 Nishishinsaibashi
542-0086 Osaka, Chuo-ku
Japan
www.shop.puma.com
year renovation: 2012
surface: 580 m²
updated: 02/2014

VIEW MORE SHOP IMAGES

OTHER SHOPS THAT COULD INTEREST YOU

© Retail Square 2010-2015