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Gilly Hicks - Fashion-lingerie - Cardiff (GB)

  • Gilly Hicks
  • Gilly Hicks
  • Gilly Hicks
  • Gilly Hicks
  • Gilly Hicks

WHY IS THIS SHOP INTERESTING TO VIEW?

Gilly Hicks is a sister brand of Abercropmbie & Fitch and Hollister. Specialising in women's underwear such as cute bras and undies, fashion intimates, lounge wear, sleepwear and personal care. Inspired by the free spirit of Sydney, Australia, Gilly Hicks makes cute bras and underwear for the young, naturally beautiful and always confident girl. Classic and vibrant with a little tomboy sexiness, Gilly Hicks never takes herself too seriously. It’s the wholesome, all-American brand with a Sydney sensibility. Internally, the store in Cardiff is similar to the branch that opened in Westfield London last year, but the exterior features a double-height digital video screen carrying film and images of beach and ocean, a first for the brand in the UK. The logo, “Gilly Hicks Sydney”, is incorporated within the screen and the film this morning was of Bondi beach. The store entrance was patrolled by trim young men and women in beachwear - the norm for the brand.

 

11 Bridge Street Arcade
CF10 2EF Cardiff
United Kingdom
www.gillyhicks.com
year renovation: 2010
surface: 120 m²
updated: 12/2011

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