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Freitag - Fashion-accessories - Lausanne (CH)

  • Freitag
  • Freitag
  • Freitag
  • Freitag
  • Freitag
  • Freitag
  • Freitag

WHY IS THIS SHOP INTERESTING TO VIEW?

Only on the 20th birthday of Freitag, the two brothers, Markus and Daniel Freitag, opened their first store in the French-speaking part of Switzerland.

 

The start of Freitag was the messenger bag they couldn't find and they decided to design one in an old truck tarpaulin, solid and waterproof. Since then the brand knew how to adapt itself with new products, more androgynous, more diverse and more contemporary.

 

Freitag offers a fifty of different products but the manufacturing conditions stay the same: they produce in Swiss and remain faithful to recycled materials, tarpaulins, tubes bike (for the seams) and old seat belts (for the straps).

 

New for this shop is the in-house shelving system made from eco-friendly paper based corrugated honeycomb board. The store stocks 1500 archetypal models along with the current, unicolored, ingenious vintage-tarp classics from their collection.

 

FENDREDI à Lausanne from FREITAG lab. ag on Vimeo.

Rue Neuve 6,
1003 Lausanne
Switzerland
www.freitag.ch
year renovation: 2013
surface: 120 m²
updated: 03/2014

VIEW MORE SHOP IMAGES

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