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Why are fitting rooms so awful? - Fitting room - Elizabeth Holmes & Ray Smith


You spot a gorgeous dress on a hanger and, hopes high, make your way to the fitting room. It's downhill from there. The door doesn't fully shut, the lighting makes you look ill and the frock looks frumpy in a mirror fit for a fun house. The retail dressing room can be a total sales killer.

editor: The Wall Street Journal
article - English
link to original source
published: 04/2011
updated: 10/2011

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