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The post-crisis consumer - Shopping experience - John Gerzema


John Gerzema says there's an upside to the recent financial crisis -- the opportunity for positive change. Speaking at TEDxKC, he identifies four major cultural shifts driving new consumer behavior and shows how businesses are evolving to connect with thoughtful spending.

editor: TED
video - English
link to original size
published: 08/2009
updated: 11/2011

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