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Pimkie Color Forecast - Customer relationship - Senay Gokcen

HEADLINE

European brand Pimkie’s new color forecast makes it possible to check out trending colors in the world’s most fashionable cities — Paris, Milan, and Antwerp — using color detection technology. There is even an iPhone app so you can check out the color forecast on the go. Basically, the forecast works by using a camera to detect the colors worn in each city, changing about every minute.

editor: Dexigner
blog post - English
link to original source
published: 04/2012
updated: 07/2012

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