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Articles & reports - Overview


Awdio is an online broadcasting platform that provides clubs, shops, hotels, restaurants, festivals and other places with a new way to “go online” and offers listeners a different form of music...

editor: Emma Hutchings
subject: Shopping experience
advertorial - English
published: 02/2012

We’re at a point where online, shared interest communities and advancements in mobile, real-time and location-aware technologies have created a perfect storm for sharing in the physical world.

editor: Lisa Gansky
subject: Shopper insights
video - English
published: 01/2011

Uniiverse is an online community marketplace for services and activities. It enables users to share their interests, resources, time, space, skills, and knowledge in real life - for free, or to make...

editor: Uniiverse
subject: Shopper insights
video - English
published: 01/2012

According to a national consumer study, not only did a 60 percent of overall respondents find the concept of sharing appealing, but a full 71 percent of those who have used shareable products expect...

editor: Campbell Mithun
subject: Shopper insights
research report - English
published: 02/2012

UK-based retailer Tesco has extended its trial of ‘virtual stores’ in South Korea by installing the offer at more than 20 bus stops around the country.

editor: Jon Whiteaker
subject: Strategy
article - English
published: 02/2012

Shoppers at IKEA may already be familiar with Småland, the company’s free, supervised in-store play area for kids that lets parents shop in peace. Now, recognizing that many men dislike shopping just...

editor: Springwise
subject: Shopability
article - English
published: 09/2011

IBM's Watson can help retailers get a lot more intelligent and responsive in dealing with consumers. The idea is that consumers will be able to ask all manner of questions about products, trends...

editor: Ryan Kim
subject: Shopability
article - English
published: 01/2012

After testing a pilot, Albert Heijn plans to introduce greeters in all its big sized locations, they will guide customers to specific products and promotional offers. This is a common practice in...

editor: Juri Ket
subject: Customer retention
article - Dutch
published: 01/2012

Swiss watchmaker Tissot will be showcasing its products at the Harrods department store in April by using a virtual 3D try-on service. Using technology sourced from 3D specialists Holition, customers...

editor: Jon Whiteaker
subject: Shopping experience
article - English
published: 04/2011

The modern journey of Turkish consumers. The traditional mom-and-pop grocery store is being displaced by modern trade. What’s driving this change—and what’s next?

editor: M Karabon & A Sukharevsky
subject: Shopper insights
article - English
published: 12/2011

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